Consumers increasingly favour sustainable clothing companies that minimize their impact on people and the planet. Social responsibility has become a big concern among consumers
Consumers are more careful than ever before about the products they buy. Especially on how those products are produced, and who produces them. As consumers in a capitalist society, we have the power to make our voices heard with our wallets. As a result, we have growing concerns regarding things like ethical manufacturing and the environmental impact of the fashion industry. If we are refusing to purchase from apparel companies that are not socially responsible, we are making our voice heard.
Consequently, many leading brands have changed their strategies. They have embraced environmentally and socially responsible manufacturing practices and have ditched things like sweatshop and child labour. If you classify yourself as a careful consumer, you have likely wondered which companies you should buy from and which ones you should avoid. While there are a lot of great businesses from which to buy your T-shirts, sweatshirts, and other apparel, some beat their competitors. Here are just a few socially responsible apparel companies that shoppers can be proud to support.
Social entrepreneur Safia Minney founded the company in 1991. People Tree has partnered with Fair Trade farmers, producers and artisans in the developing world to create a new type of fashion business. The collections are designed in London, England. The products are relaxed and feminine with contemporary silhouettes and details. They are passionate about prints and patterns in organic cotton, natural fabrics and new sustainable innovations. Additionally, they care about global equality and the environment. People Tree is the starter of sustainable and conscious fashion.
VEJA was founded in 2004 by two French friends, Sébastien Kopp and Ghislain Morillion. They were aiming to create a sneaker brand produced with transparency and through a positive chain. So, today, each style is made with organic and fair-trade cotton, wild rubber and recycled plastic. Mixing minimalist design and innovative technologies made in an ethical factory in Rio Grande Do Sul, Brazil.
The duo call Veja their project, with one foot in design and the other in social responsibility. This means protecting the Amazon, upcycling materials, and being transparent about everything from chemical testing to wages. Also, every year, they perform a social audit to make sure the factories respect their values and meet their criteria, and to identify the areas where to improve and do better.
Founded in 2015, Kilometre’s designs are made of flawlessly detailed embroidery done by hand in Mexico and India. The idea of travel inspired those products. As a result, company founder Alexandra Senes, teamed up with designers and artisans around the world to transform 19th-century shirts into special designs, each focused on an up-and-coming destination of the world.
Founder Jeremy Lang saw the first time the damage plastic was doing to our oceans while on a family vacation in Hawaii in 2010. Creating everyday products without everyday waste quickly became Jeremy’s mission. With more phones than people currently on the planet, it seemed only natural to start experimenting with smartphone cases. Pela Cases use Flaxstic. It is a material formed of compostable starch-based biopolymer and flax straw waste. Furthermore, the material is verified to meet child safety standards in the U.S., Canada, Europe, Australia and New Zealand.
Conclusion of Social Responsibility
There is a lot of concern about the impact of fast fashion on the world. Consumers have become more aware of where their clothing comes from and how it is made. Many choose to only support companies that take social responsibility into consideration. Fortunately for these conscious shoppers, a growing number of brands—including major players like these—are increasingly responding in kind.